In my day job I direct the work of a digital media unit for a relatively large non profit that spends a lot of time doing social justice work. With a small staff I always try to find equipment that will make us better, faster and more productive. In short I love the toys. My editor flipped me a DV magazine to look at and the above rig caught my eye.
Yes that’s a digital SLR camera set up like a Digital Cinema camera, or a news gathering rig. Zacuto, who make out of this world stabilizing support rigs, has tossed their hat into the ring for an emerging market that I had no idea even existed. As DSLR cameras get more powerful and can now shoot full resolution HD video, tv networks and news agencies have taken notice. No longer do you need to send a still photographer and a videographer. With the right camera and rig one person can get stills and also supporting video. Zacuto recognized this and know that these cameras need some support for them to truly be workable. And it looks like they’ve done it. CBS did a webisode series supporting “The Ghost Whisperer” with a high end Canon DSLR. I know AP and I believe Reuters has these rigs in the field right now.
At first I thought this was absolutely ridiculous. Then I watched the videos and saw how this actually works and now I want to test drive one. The more I watch clips on these amazing rigs the more I think this is actually the journalism and indie filmmaker next evolution.
Rock on Zacuto.